(Editor’s Note: PromoWire by PPAI Media is a running digest of news releases and updates submitted from organizations around the industry. PPAI Media edits these only slightly, including for length, and will consider newsworthy entries from any member organization.)

May 18, 2022

Koozie Group Promotes Rachel Rosario To Sr. Director Of Marketing & Communications

(May 18, 2022 – Clearwater, FL) Koozie Group is pleased to announce the promotion of Rachel Rosario to the position of Senior Director of Marketing & Communications.

In her new and expanded role, she will assume responsibility for marketing initiatives of Koozie Group across all channels and business units.

With over 15 years of marketing experience, Rosario began her career in product marketing as a Merchant/Buyer with Best Buy Corporate, then became an Assistant Buyer at the Home Shopping Network (HSN). She moved on to a Director of Marketing role with the National Mango Board, before joining Koozie Group’s Marketing team five years ago.

Since then, Rosario has worked in a leadership capacity and developed process improvements across different areas of the organization. She has also proven she can easily adapt to business needs in a variety of areas, from product and brand management, to vendor relations, to channel development and strategy.

Melissa Ralston, Chief Revenue Officer, said, “We are delighted to promote Rachel Rosario to the position of Senior Director of Marketing & Communications. Her leadership and experience make her a great fit for this position, and we are excited that she is leading our marketing efforts and strategies going forward.”

Speaking about her promotion, Rosario said, “Over the past five years I’ve had the opportunity to be involved in projects that immersed me in all aspects of the promotional products industry. I’m excited to take these learnings, along with my previous marketing experience, and continue building our supplier presence so that we can help our distributors grow through us.” 

Social Textiles Celebrated by GoDaddy Canada and Toronto Raptors for Asian Heritage Month
Sister company to Redwood Classics Apparel featured in new video profile

TORONTO, ONTARIO [May 18, 2022]—Social Textiles, Canada’s leader in sustainable all-over-print-technology, has been selected by GoDaddy Canada and the Toronto Raptors to be celebrated during Asian Heritage Month 2022.

Founded by Kathy Cheng in 2019, Social Textiles is Canada’s first and only roll-to-roll fabric printer that uses sustainable all-over-print, an eco-friendly technology that uses biodegradable ink, is California Prop65 compliant, is OEKO-TEX Standard 100 certified, and holds the GOTS standard.

“We are honoured to be featured by GoDaddy Canada and the Raptors,” says Cheng. “Not only does this video celebrate our Asian heritage, but it brings sustainability and supplier diversity into the conversation - two topics that we are extremely passionate about.”

Social Textiles is the sister company of award-winning apparel producer Redwood Classics Apparel, also founded by Cheng. “Through Social Textiles, we are able to offer to our clients a new way to produce premium, designer-quality products without high minimums,” says Cheng. “This allows us to reduce waste, both in terms of water usage and in fabric, while enabling smaller businesses to have access to this technology since we can print starting as low as one metre - a real gamechanger in our industry.”

The video, produced by GoDaddy Canada, gives viewers a behind-the-scenes look at the production process and introduces Cheng, Project Lead Paojia Tang, and Raptors Assistant Coach Jamaal Magloire. You can view the entire feature on the Toronto Raptors YouTube page here.

Mack Pac Branding Joins American Solutions for Business

Glenwood, MN – May 18, 2022 – American Solutions for Business proudly announces that San Marcos, California-based distributor, Mack Pac Branding, has joined the ASB family.

Formerly affiliated with Proforma, Mack Pac owner and president, Kevin MacKinnon, made this strategic decision to position the company for maximum growth, eCommerce capabilities and operational efficiency.

“The growth and success of a company is contributed by your team and a sound support system in place,” said MacKinnon. “This provides a strong foundation and confidence to be successful. I am grateful for my team and the new support that has been provided for us. Thank you American!”

The company was founded in 1996 and has since grown to a team of over 15 people specializing in sales and consulting, customer relations, marketing and production. Mack Pac serves a diverse portfolio of customers to accommodate their print, apparel, and promotional product needs.

“We couldn’t be more thrilled to have the Mack Pac team on board at ASB,” expressed Larry Zavadil, ASB’s Founder & CEO. “They are a strong group who keeps their customers at the center of all they do. We can’t wait to see their growth and success ahead.”