PromoWire (8/16-8/18): Notes And News Releases From Around The Industry
(Editor’s Note: PromoWire by PPAI Media is a running digest of news releases and updates submitted from organizations around the industry. PPAI Media edits these only slightly, including for length, and will consider newsworthy entries from any member organization.)
Proforma Hosts Annual Convention And Family Reunion
Proforma Members Gather for Largest Educational and Networking Event of the Year
Proforma, the $500 million technology and business success leader, hosted its largest event of the year, the Proforma Annual Convention and Family Reunion, Ignite 2022. This event reunited more than 400 members of the Proforma Family including Owners and their teams, Supplier Partners, industry leaders, and the Support Center Team at the beautiful Paris Hotel in Las Vegas.
“It was an unforgettable four-day event!” said Terri Tolmack, Owner of Proforma Hi-Rez. “The days were filled with networking, continued education, a Supplier Showcase, and the opportunity to learn from fellow Owners and gain insight on the latest technological and marketing innovations Proforma has to offer in the industry.”
This year, Proforma introduced several new awards to recognize their Supplier Partners’ standout performance within the print and promo industry. A few of the awards highlighted their sustainable and eco-friendly approaches, those with the most cutting-edge products, and Suppliers who were able to make the “impossible” possible by going above and beyond for their customers.
“Our Proforma Family wouldn’t be complete without our incredible Supplier Partners,” explained Proforma VP of Supplier Relations Michelle Dalton. “Getting to be in an environment where there is so much positivity and collaboration going on always leaves us eagerly awaiting next year’s event so we can reunite again!”
Logomark Partners With Retail Brand Snowfox
Logomark, the industry-leading promotional product supplier, has entered into a partnership with Snowfox to add their branded barware to Logomark’s growing hydration offerings.
Founded in Newport Beach, CA in 2017, Snowfox, Inc. is a woman-owned company established with the idea that beverage temperature retention could be achieved without sacrificing the design and drinking experience provided by traditional elegant glass barware. With each of its drink-specific product designs, Snowfox concentrates on four basic elements; simple yet sophisticated styling, weight that is up to 50% lighter than typical everyday glass, a thin, 1mm rim that provides a similar sipping experience to premium glassware, sizes and shapes that are comfortable to hold for both men and women, and sufficient insulation to keep a drink cold without the need for a lid. Made with high-quality 304 (18/8) food-grade stainless steel, and using double wall vacuum insulated construction, Snowfox barware is crafted to keep drinks cool while keeping hands and table surfaces dry and are available in designs and colors chosen to look great and perform well at cocktail parties and poolside gatherings alike.
“Logomark is excited to enter a partnership with an innovative drinkware brand like Snowfox. The brand provides a fresh take on drinkware, blending performance stainless steel with high-end barware,” says Trevor Gnesin, Chief Executive Officer at Logomark.
Logomark will be releasing 8 stainless-steel barware products from the brand including Beer, Martini, Rocks, Wine, and Highball glasses, along with Ice Buckets, Cocktail Shakers, and Wine Carafes, that will be available in white and black with rose gold trims and unique shimmer finishes among other color offerings.
“With their focus on design and value, we believe Logomark will be a great partner for us within the promotional products industry. We look forward to working with them to provide customers with our unique drinkware options,” says Cici Perrier, Founder and CEO of Snowfox.
To learn more and view the complete offering please visit logomark.com/snowfox.
Ad Bands Plus Celebrates 100 Years And Continued Growth
Ad Bands Plus, a leading global supplier of ad specialty products such as custom imprinted rubber bands and wristbands, is celebrating its 36th year in business. Officially launched in 1986, Ad Bands Plus has grown to service ad specialty distributors in twelve countries.
Credited as the inventor of the world's first stretchable wristband in 1987, Ad Bands Plus created the Pepsi Challenge wristband which transformed the wrists of people around the world into miniature billboards. The concept was then adopted by fashion labels, NBA stars, food and beverage brands, and promotional media/ad agencies.