This week at PPAI Expo Direct-2-You, exhibitor Logomark (PPAI 110898, S12) has launched its Virtual Brand Experience—a four-room Virtual Design Center where customers can explore the Tustin, California, supplier’s products.

According to the company’s news release, it has created a web‐based environment that is easy to navigate, user‐friendly and full of extra features to help the user find the right product for their client. A virtual lobby highlights the brands offered and provides entrance to four different design centers featuring various product categories—Bags, Drinkware, Home and Office, and New Products +.

“In today’s world where travel and human interaction is restricted, it has been increasingly difficult to connect with customers in a meaningful way. In response, we have created a platform to allow our distributors to meet with their clients in a virtual environment that simulates an in‐person showroom experience,” says Logomark CEO Trevor Gnesin.

Through the end of the month, guided tours of the Logomark Virtual Brand Experience will be available for those visiting Expo Direct-2-You by clicking the link through the supplier’s website banner, or by setting an appointment with a Logomark representative. Beginning February 1, distributors will be able to visit and host their own tours through the Virtual Design Center.