American Solutions for Business (PPAI 101656, D12) recently hosted more than 525 attendees at Glenwood, Minnesota-based distributor’s national sales conference—which included over 120 exhibiting supplier partners—in Orlando, Florida.

American Solutions for Business (PPAI 101656, D12)recently hosted more than 525 attendees at Glenwood, Minnesota-based distributor’s national sales conference—which included over 120 exhibiting supplier partners—in Orlando, Florida.The event featured a resort day, a welcome kickoff, two-day trade show, VIP rooms, professional development, supplier and home office workshops, and two charity events that collectively raised more than $9,000.

“Being our first in-person conference in two years, we were excited but mindful of safety,” says Founder and CEO Larry Zavadil. “Making sure that everyone was healthy and safe was our top priority, so we took the necessary precautions to ensure a safe environment. This was a great event to celebrate and nurture the growth of ASB.”

The week began with an early morning golf session at the Omni Resort, open to all ASB sales associates and preferred supplier partners. ASB also premiered a vendor swag show during the conference that featured custom items from various vendors.Each morning consisted of a sponsored coffee lounge by Ennis and was available every morning of the conference. A newbie reception was hosted as well and gave sales associates an opportunity to connect with each other, share ideas and network alongside those new to ASB.

The professional development featured nine optional workshops laid out in a create-your-own-adventure format, allowing associates to choose which sessions they wanted to attend and when.

“Our team has spent months making sure this was the best conference yet,” says Dana Zezzo, ASB’s vice president of marketing, vendor relations and events. “We missed those who weren’t able to be present physically, but we’re so thankful for those who made the trip and participated all week long.”