AIA Celebrates Growth, Accomplishments At 2019 National Sales Meeting

Neenah, Wisconsin-headquartered distributor AIA (PPAI 101364, D12) held its annual National Sales Meeting this month, bringing more than 200 attendees, including AIA owners, suppliers and employees to Park City, Utah, at the Grand Summit Hotel. The four-day event featured four days of learning and networking focused on personal and professional growth.

“It was amazing to experience the energy and collaboration of our tight-knit AIA community during our time together in Park City,” says Matt Gresge, CEO of AIA Corporation. “This meeting is an opportunity for our owners to take a step back, look at the big picture and map a plan for continued success with AIA by their side. I am constantly impressed by the caliber of our owner and supplier partners and the tenacity they possess in this competitive industry.”

Guest speakers included Tim Andrews, president and CEO of the Advertising Specialty Institute, who provided attendees with a state of the industry and spoke to its strong need to make technological advancements when it comes to tracking orders. Additionally, Alice Heiman, a nationally-known author, speaker, coach and sales expert, spoke with owners about the important role that mindset, skillset and tool-set play in driving growth. She spoke specifically about closing big deals and helped owners understand how the brain can power their selling, and how their choices change the way they sell––for the better.

“From the opening session to the guest speakers, the entire event carried such a positive tone,” says Dean York, owner of PMG Plus. “It was well-run and informative. And it was clear that the entire AIA management team has a solid understanding of the industry, listened to owners’ needs and acted on them.”

Strengthening relationships with AIA suppliers was also a key focus of the event. This includes AIA’s top 12 MVP suppliers who attended: alphabroder/Prime Line, SanMar, SandS, Hit Promotional Products, Gemline, Showdown, iClick, Bic Graphic NA, Sweda, Hub Promotional Products, PCNA and The Magnet Group. AIA owners met one-on-one with more than 25 MVP suppliers to discuss fourth-quarter selling strategies and trends for the year ahead. In addition, they toured the SnugZ USA manufacturing facility, participating in assembly, screening and other hands-on activities.

AIA also celebrated a year of success with an award ceremony recognizing owners and suppliers who exemplify AIA’s core values and more than 75 owners who achieved sales milestones. It also presented the AIA Lifetime Achievement Award to seven recipients in honor of the late David Woods, MAS, former AIA CEO. AIA’s Lifetime Achievement award recognizes individuals who show passion, leadership and commitment to the community.

Lifetime Achievement Award

  • Joe Miller, LogoTools
  • Traye Fuqua, AIA/Promote Your Bran
  • John King, LogoMotions
  • Steve Condon, Branded Merchandise Group
  • Debbee Poché, Promotions ‘N Motion
  • Kent Dyer, Tarheel Promotions, Inc.
  • Neil and Lori Rogers, Rogers Marketing

The AIA Hall of Fame Award, which recognizes individuals who have been a part of AIA for 15 or more years and have had a positive compound annual growth rate (CAGR) for five or more years.

  • Kit Jones, Platinum Promotions
  • Neil and Lori Rogers, Rogers Marketing

The Multimillion Dollar Summit Award, which recognizes owners who billed over $2 million in the past calendar year.

  • Kent Dyer, Tarheel Promotions, Inc
  • Kit Jones, Platinum Promotions
  • Jim and Carrie Peterson, Branding Stop
  • Bob Simmons, NDS
  • Corey Cline, Baymare Promotional Group, LLC
  • Larry Arntz, Arntz Promotions
  • Bill Swertfager, Promotional Source
  • Debbee Poché, Promotions ‘N Motion
  • Delisa Laterzo, Touchmark Promotions, Inc.
  • Sonya Clark and Heidi Weber, GF Advertising
  • Adam Parker and Kevin Rollins, Next Play Promotions, LLC
  • Maria Perez, Effective Promos
  • Neil and Lori Rogers, Rogers Marketing

The Heavy Hitter Award, which recognizes the salesperson who had the largest dollar volume of sales in 2018.

  • Eric Mapes, Baymare Promotional Group, LLC

The Velocity Award, which recognizes the top three fastest-growing owners, represented by at least 20 percent year-over-year growth.

  • Delisa Laterzo, Touchmark Promotions, Inc.
  • Mindy Moss, Moss Marketing
  • Debbee Poché, Promotions ‘N Motion

The “Excelleration” Award, which recognizes the top three owners who increased their sales by 10-19 percent year-over-year.

  • Kimberly Karp, KK Promotions
  • Jim and Carrie Peterson, Branding Stop
  • Norma and Robert Roberts; Cody and Kaitlin Williams, The Roberts Group

The Momentum Award, which recognizes the top three owners who increased their sales by five- to nine-percent year-over-year.

  • Peggy O’Donnell, Mid-Valley Promotions
  • Maria Perez, Effective Promos
  • Bob Wilson, Legacy Promotional Group/AIA

The Platinum Supplier Awards

  • Largest year-over-year percentage growth: AAA Innovations
  • Largest year-over-year dollar growth: SanMar

The Gold Supplier Awards

  • Largest year-over-year percentage growth: Terry Town Company
  • Largest year-over-year dollar growth: Hub Promotional Products

The Silver Supplier Awards

  • Largest year-over-year percentage growth: Logo Mats
  • Largest year-over-year dollar growth: AP Specialties

The Workplace Engagement Award, which recognizes engagement with the AIA Workplace Community in 2018.

  • Goldstar
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