Simon Slade, CEO and co-founder of Affiliorama, says there are some easy ways to quickly get back on track and stay healthy, even when your schedule is jam-packed. We discuss his five tips in this issue of Promotional Consultant Today.

Sales professionals know that warm leads are exciting but fragile. You want to keep them interested without appearing pushy and want to give them space to make a decision without seeming distant. Sales, marketing and recruitment teams want to keep leads interested and provide them with valuable information while also meeting them on their own terms.

Strategy isn't a one-time deliverable. For strategy to be truly effective, it must be an ongoing conversation. Andrew Blum, CEO of The Trium Group, says many companies fall short in viewing it as a process that has a beginning and an end. Many leaders create a strategy and then want to execute on it. However, in an ever-changing business landscape, scenarios and dynamics constantly evolve. Strategy must also evolve. In this issue of Promotional Consultant Today, we share Blum's thoughts on how to ensure everyone in your company is involved in the conversation about strategy.

Julie Thomas, president and CEO of Value Selling Associates, says there are four questions to ask to quickly determine if an opportunity is worth pursuing. We explore Thomas's questions in this issue of Promotional Consultant Today.