Tagged 'Newslink Features'

PPAI’s Webinar Series Explores Canada’s CASL Legislation, Persuasive Online Ads And More

PPAI’s webinar series this summer spotlights Canada’s new anti-spam rules, persuasive online marketing and more in the coming months. The Association’s education schedule features a wide range of ideas, updates and other topics important to promotional products industry practitioners. Read More »

PPB Newslink May 30: PPAI Announces 2018 Board Officers

PPAI has selected its 2018 PPAI Board of Directors officers. They are: Dale Denham, MAS+, chair; Brittany David, CAS, chair-elect; and Danny Rosin, CAS, vice chair, financial services. Current chair, Mary Jo Tomasini, MAS, will take on the role of immediate past chair. The new board officers will begin their one-year terms immediately following The PPAI Expo 2018. Read More »

PPAI Announces 2018 Board Officers

PPAI has selected its 2018 PPAI Board of Directors officers. They are: Dale Denham, MAS+, chair; Brittany David, CAS, chair-elect; and Danny Rosin, CAS, vice chair, financial services. Current chair Mary Jo Tomasini, MAS, will take on the role of immediate past chair. The new board officers will begin their one-year terms immediately following The PPAI Expo 2018. Read More »

IRF Study Highlights Behavioral Economics’ Role In Employee Engagement

The Incentive Research Foundation (IRF) has released a report, “Using Behavioral Economics Insights in Incentives, Rewards, and Recognition: The Neuroscience,” that describes the unifying behavioral economic principles connecting the role of emotions with employee performance. Read More »

MiPPA Hosts Successful Ideas in Bloom Show

The Michigan Promotional Professionals Association (MiPPA) held its annual members-exclusive, end buyer table top show, Ideas In Bloom, on May 18 at the Frederick Meijer Gardens and Sculpture Park in Grand Rapids, Michigan. Read More »

Proforma Earns Three American Inhouse Design Awards

Proforma (PPAI 196835) has received three 2017 American Inhouse Design Awards from Graphic Design USA for the design and concepts behind the Cleveland, Ohio-based distributor’s marketing programs. The unique packaging for two of Proforma’s self-promotion direct mail pieces, along with a mini-promotional mailer were recognized in the competition for outstanding layout and design. Read More »

PPB Newslink May 25: Canada’s Anti-Spam Legislation Fully Enforced Beginning July 1

Canada’s Anti-Spam Legislation (CASL) was enacted in 2013 to protect Canadians from commercial e-mails without their consent, and most portions became effective in July 2015. On July 1, 2017, the law completes its final phase by providing a private right of action for those who believe an email sender has violated the law. Read More »

Canada’s Anti-Spam Legislation Fully Enforced Beginning July 1

Canada’s Anti-Spam Legislation (CASL) was enacted in 2013 to protect Canadians from commercial e-mails without their consent, and most portions became effective in July 2015. On July 1, 2017, the law completes its final phase by providing a private right of action for those who believe an email sender has violated the law. Read More »

Staples Reorganizes Business Segments, Including Promotional Products, Under Pro Categories

As part of a strategic plan first introduced last year, Staples is pursuing a renewed emphasis on addressing the needs of small and mid-sized businesses and enterprise customers, and has recently launched a branding campaign to support it. The Framingham, Massachusetts-company participates in the promotional products industry as distributor Staples Promotional Products (PPAI 108945) and the promotional products market has been folded into what the company now refers to as “Pro Categories.” Read More »

Award Marketing Services, Hoffman & Edgette Announce Merger

Multi-line rep firm Award Marketing Services, Inc. (PPAI 277622), headquartered in Whitehouse, New Jersey, has announced that effective July 1 it will merge with Hoffman & Edgette to form Hoffman & Edgette Award Marketing Services. Read More »

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