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Three Ways To Avoid The Commodity Trap
We celebrate the 100th issue of Promotional Consultant Today 2012 with a topic that’s always top-of-mind for promotional products professionals: how to avoid being viewed as a commodity. Read More »
The Best Time For Case Studies
Case studies are an excellent way to express your value proposition. Today, PCT examines the buying cycle to determine the point at which case studies are most effective at influencing the potential buyer’s behavior. Read More »
Share Your Case
Part two of Promotional Consultant Today’s case study series shares these tips for marketing and distributing your case studies. Read More »
PPB Newslink May 15: Dr. Carol Pollack-Nelson To Speak At PPAI’s Product Safety Summit
Product safety authority Dr. Carol Pollack-Nelson will be a featured speaker at PPAI’s 2012 Product Safety Summit. The Summit, held on August 14-15 in New Orleans, Louisiana, offers education focused on product safety issues, as well as the business implications, challenges and opportunities associated with compliance. Read More »
Dr. Carol Pollack-Nelson To Speak At PPAI’s Product Safety Summit
Product safety authority Dr. Carol Pollack-Nelson will be a featured speaker at PPAI’s 2012 Product Safety Summit. The Summit, held on August 14-15 in New Orleans, Louisiana, offers education focused on product safety issues, as well as the business implications, challenges and opportunities associated with compliance. Read More »
AccuSource Solutions Joins Safeguard Business Systems’ Distributor Network
Dallas, Texas-based Safeguard Business Systems (UPIC: SAFE0003) has welcomed AccuSource Solutions, Inc. into its distributor network. Read More »
Three New Members Elected To The Premier Promotional Group Board
At its annual meeting on May 2-5, the Pittsburgh, Pennsylvania-based Premier Promotional Group elected three new distributor members to the organization’s board of directors. Read More »
Research Shows The Effect Non-Customer Facing Employees Have On Sales Success
The Forum: Business Results Through People, a business thought leadership organization, has released a new report, Why Sales Success Depends on Alignment with Non-Customer Contact Employees, that looks at how “off-stage” employees can impact a company’s sales success. Read More »
CleggPromo Reports Growing Revenues In First Quarter 2012
CleggPromo (UPIC: CLEGG), a supplier based in Gardena, California, announced at a recent board meeting that the company’s first-quarter revenues were up 29 percent over the same period in 2011. Read More »
R.S. Owens Supplies The Gospel Music Association’s 43rd Annual Dove Awards
The work of industry supplier R.S. Owens & Co., Inc. (UPIC: RSOWENS) appeared recently at the 43rd Annual Gospel Music Dove Awards. Read More »














