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PPB Newslink May 23: Licensed Merchandise Sales On The Rise

Consumers’ interest in licensed merchandise remains strong. In its 2017 Annual Global Licensing Industry Survey, the International Licensing Industry Merchandisers’ Association (LIMA) reports that global sales of licensed products and services grew 4.4 percent in 2016 to $262.9 billion. Read More »

Licensed Merchandise Sales On The Rise

Consumers’ interest in licensed merchandise remains strong. In its 2017 Annual Global Licensing Industry Survey, the International Licensing Industry Merchandisers’ Association (LIMA) reports that global sales of licensed products and services grew 4.4 percent in 2016 to $262.9 billion. Read More »

U.S Industrial Production Forecast To Show Continued Growth In 2017

U.S. industrial production ticked up in March 0.4 percent from the same month in 2016, reports ITR Economics in the May edition of its ITR Advisor. The increase, supported by consumer spending, backs a rising trend the economics analyst firm expects to last through early 2018. Read More »

Kaeser & Blair Hosts Annual Sales Leader Summit

On May 17-20, Batavia, Ohio-based distributor Kaeser & Blair (PPAI 103148) hosted its top sales volume dealers at the Clearwater Beach Hilton Resort in Clearwater, Florida, for its annual Sales Leader Summit. Read More »

Prop 65 Expert Trenton Norris To Speak At Summit

The seventh annual PPAI Product Responsibility Summit is bringing a distinguished lineup of speakers to Newport Beach, California, on September 18-20–among them attorney and Prop 65 expert Trenton Norris. For industry businesses that have an e-commerce presence, produce a catalog or do business in California, the Summit will deliver an invaluable look at the new regulations that go into effect in August 2018. Read More »

PPAI’s Barnett Joins AzPPA To Speak On Millennial Issues

PPAI Diversity Development and Engagement Manager Seth Barnett joined the Arizona Promotional Products Association’s (AzPPA) education day on May 18 to speak on Millennials and the Millennial market. The event was held at Harley Davidson of Scottsdale and featured a full afternoon of education and networking. Read More »

Expo East Power Of Two Party and Power Luncheon Tickets Now Available

More than the average trade show, Expo East, June 12-14 at the Atlantic City Convention Center in Atlantic City, New Jersey, provides an opportunity to take part in several education and networking events. Read More »

The Vernon Company Recognizes BIC Graphic As Its 2016 Supplier Of The Year

The Vernon Company named BIC Graphic its 2016 Supplier of the Year at the Newton, Iowa, distributor’s annual National Sales Meeting last month. The Supplier of the Year Award is given annually to the industry supplier that provides the best overall service to The Vernon Company and its customers. Read More »

How Storytelling Wins The Sale, Part 2 – May 18, 2017

In yesterday’s issue of Promotional Consultant Today, we shared six key elements of a compelling case study from business author and speaker Henry DeVries. Today, we’ll share tips to put that story to work and get the sale over the finish line. Read More »

How Storytelling Wins The Sale, Part 1 – May 17, 2017

In part one of our two-part storytelling series, Promotional Consultant Today shares these key elements of telling a story or a case study. Business author and professional speaker Henry DeVries refers to this as “The Simple Six-Step Heroic Storytelling Formula.” Read More »

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