Tagged 'Featured'

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Flip Your Mental Switch To Success

Flip Your Mental Switch To Success

As a 19-year entrepreneur, I can tell you that creating a business that endures is the hardest thing anyone can do. It’s frustrating. It’s lonely. It’s always on you. It’s about making tough decisions. It has moments of great disappointment. And, did I say it’s lonely? If you’re in this position too, it is possible to create something special and work through whatever limitations and self-doubt you might experience in the process. Here are six simple suggestions to help you prepare your mind for business, and prepare your business for success. Read More »

Spread The Message

Spread The Message

Think about where you spend the most time in your home—the kitchen, right? When you have guests over, chances are that everyone congregates around the cheese-and-cracker tray at the kitchen island even though there are perfectly good couches and snacks over in the family room. With the open concept design trend toward big kitchen islands, and Food Network-inspired home chefs cooking meals with ultra-fresh ingredients that need chopping and sautéing, the kitchen is where the action is. Read More »

Timeless Tees

Timeless Tees

Look through anyone’s photo album (or social media profile) and it’s pretty clear that t-shirts are an integral part of peoples’ lives—and have been for many decades. The t-shirts we wear create a visual timeline of our favorite events, schools, sports teams, places, trips and brands. Read More »

Creating Our Brand New World

Creating Our Brand New World

PPAI’s new Get In Touch! industry branding campaign is extremely exciting and much needed. Launched last month, it’s a bold move by PPAI to change the perception of our industry from the outside in. Read More »

Outfitted For Adventure

Outfitted For Adventure

A comfy camp chair, a snug sleeping bag, and a cooler that won’t quit on the hottest of days—these are just a few of the typical items that make the great outdoors even greater. And when coveted gear is gifted in the form of a promotional incentive, reward or thank-you gift, it becomes even more cherished. Read More »

Yes, She Can

Yes, She Can

This year’s Woman of Achievement Award winner, Mary Dobsch, president of supplier The Chest (UPIC: thechest) has spent her inspiring career—all 35 years—as an integral member of the promotional products industry, committed to sharing her knowledge and experience freely to help others succeed. Read More »

Open For Business

Open For Business

From the mom-and-pop sundries shop to the regional chain of family-owned grocery stores, small businesses are a creative marketing goldmine. Encouraging consumers to patronize local establishments is not only the trend nowadays, it’s also perceived as good for community morale. Read More »

Shop-ortunity

Shop-ortunity

Employee turnover is expensive—costing as much as six to nine months’ salary in recruiting and training expenses according to the Society for Human Resource Management. That’s why successful companies know how important it is to keep employees engaged and motivated. Besides providing a great culture and good benefits, an important part of the employee engagement puzzle is an effective incentive program. Read More »

What’s The Big Idea?

What’s The Big Idea?

The late, great vaudeville comedian Milton Berle once stated: “If opportunity doesn’t knock, build a door.” It’s an apropos quote to begin an article on self-promotions. The mere name—self-promotions—conjures up a basketful of thoughts and concepts. Typically it’s based on a “special” on a product that the vendor thinks will sell, overflow stock or just a new item the advertiser wants to get out in the space. I have no issues with that. The reality is everyone’s doing it or, at a minimum, has access to utilize the offer. Read More »

Sugar And Spice

Sugar And Spice

As you probably know from trying to plan meals with extended family members, personal tastes and preferences can make agreeing on a menu very difficult. It’s the same thing with food gifts. How do you know what will appeal to the recipient? Read More »

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