Bridgeport, Connecticut, supplier Prime Line (PPAI 112744) has launched a new website that consolidates Prime Line and Jetline products on a single site. On Tuesday it also merged the two brands’ social media pages. Prime Line acquired Jetline in January 2016 and was itself acquired by alphabroder (PPAI 156993) this past December.

“Our new consolidated website delivers a far superior user experience when compared with our previous site,” says Jeff Lederer, president of Prime Line, alphabroder’s hard goods division. “It offers more products, more ideas, more options and significantly enhanced functionality.”

Prime Line recently redirected the URL for its Jetline website to Primeline.com. Anyone with login credentials for Jetlinepromo.com can use the same credentials for Primeline.com. Users who are already registered at Primeline.com should continue to use those credentials.