PC Today

Ten Ways To Drive Change, Part 2 – April 24, 2015

Yesterday, Promotional Consultant Today shared five key strategies to driving change, from Harvard Business Review blogger Morten T. Hansen. Today, we share five more. Read More »

Ten Ways To Drive Change, Part 1 – April 23, 2015

Promotional Consultant Today passes along these key approaches to driving change from Harvard Business Review blogger and professor, Morten T. Hansen. Read More »

Own Your Dreams – April 22, 2015

We all know them; we’re a part of them. Some of us are happy and content at work; others are not. So what’s the secret to workplace contentment? People who are happy, at the office and in their personal lives, are the ones who own their lives. They don’t seek the approval of others when making choices and they take responsibility for the outcomes of their choices. How can you achieve the same? Consider these five important questions, shared in this issue of Promotional Consultant Today. Read More »

Four Secrets To Communicating With Clarity, Part 2 – April 21, 2015

Yesterday, Promotional Consultant Today shared two key characteristics to clear, compelling messaging: Substance and Simplicity. Today, we’ll talk about two more: Structure and Speed. Read More »

Four Secrets To Communicating With Clarity, Part 1 – April 20, 2015

Have you ever met a salesperson who believes in quantity over quality? He or she goes into full pitch mode sharing brochures, sales sheets and a 60-slide presentation, making sure no stone is left unturned in delivering information. The problem is the prospect is only interested in the new widget solution, not the entire history and full capabilities of the organization. It’s important to develop a succinct value proposition. Otherwise, you could be losing sales if you overwhelm your prospect with “stuff” as we explain in this edition of Promotional Consultant Today. Read More »

Confidence When You Need It Most – April 17, 2015

A critical presentation. A key meeting. Have you been in one of these situations where your nerves get the best of you? Promotional Consultant Today shares tips for overcoming your fears and boosting your confidence. Read More »

Four Critical Networking Tips – April 16, 2015

Promotional Consultant Today is passing along these networking tips that may boost your chances of enjoying the networking experience more while deriving some benefits too. Read More »

Six Rules To Blog Your Way To New Customers, Part 2 – April 14, 2015

Yesterday, Promotional Consultant Today shared three rules from expert blogger Henneke Duistermaat for helping readers become fans of your business through your blog. Today we share three more:
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Six Rules To Blog Your Way To New Customers, Part 1 – April 13, 2015

Does your company have a blog? Today’s businesses are blogging for one reason: to generate a stream of leads and customers. So how do you write a blog so enticing that your readers want to buy from you? Read More »

Five Tips For Setting Client Expectations – April 10, 2015

Promotional Consultant Today passes along five tips for setting realistic expectations for clients. Read More »

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