ASAP, Inc. Acquired By Grossman Marketing Group


Distributor Grossman Marketing Group (UPIC: jonah), in Somerville, Massachusetts, has acquired ASAP, Inc. (UPIC: ASAP0002), a Norwalk, Connecticut-based distributor. Going forward, the company will be known as ASAP, a division of Grossman Marketing Group.

The acquisition expands Grossman Marketing’s presence in Connecticut and New York, adding to its existing offices in Somerville, Massachusetts; Hartford, Connecticut; Washington, D.C.; New York, New York; and Providence, Rhode Island.

Ben Grossman, co-president of Grossman Marketing Group, says: “We believe that good people make good business and attract good customers, a philosophy that has contributed to our sustained growth over the past century, and we’re pleased to add ASAP’s employees to our staff. By leveraging Grossman Marketing Group’s national brand expertise, award-winning design capabilities and customized marketing solutions, we can offer ASAP’s client base an expanded suite of services and a history of long-term customer relationships, making for a smooth business transition.”

New clients joining the Grossman Marketing family include Diageo, Reed Exhibitions, PepsiCo, University of Maryland, Norwalk Hospital, Elizabeth Arden and a variety of other businesses across the country.

“ASAP, Inc. has been a source of pride for both me and my team over the past 25 years,” says Sally de Vengoechea, former owner of ASAP, who will continue on staff in an advisory capacity. “When I decided to explore retirement options and considered selling ASAP, I was fortunate to find a company whose values and business practices were both compatible with ours and very well-respected in the industry. “Grossman Marketing Group epitomizes loyalty and stability to both their clients and employees, and I could not be more pleased with my decision to place ASAP, Inc. in their hands.”

Grossman adds, “Customer satisfaction is our first priority at Grossman Marketing, and we look forward to working with ASAP’s staff to provide the products and solutions that will grow their customers’ businesses and meet their business targets.”

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