What’s Trending In Premium Products And Retail Brands At The PPAI Expo
Soft, earthy hues and sumptuous textures that are tempting to touch were among some of the most eye-catching product trends seen on The PPAI Expo show floor. From bags and belts to blankets and drinkware, and products in a dozen other categories, a stroll through the brand. pavilion delivered fresh, retail-branded products and ideas for creative promotions of all kinds.
The ICEMULE Cooler is soft-sided, waterproof and portable, designed to be worn comfortably on the back, like a premium backpack, and keeps hands free and contents cool for 24 hours. Versatile, portable, floatable and rollable, the buttery-soft cooler easily fits with any outdoor activity from hikes to concerts to picnics, and keeps its contents cool for 24 hours. Available in six sleek styles, the Jaunt style (shown) comes in two sizes to hold nine to 15 drink cans, plus ice, and in a choice of five textured colors and prints. See this style and the others at booth 638.
ICEMULE Coolers / PPAI 725398, S1 / www.icemule.com
When a belt can be easily adjusted for a true, custom fit, comes in a variety of versatile colors with a custom push-button buckle and is crafted of 100-percent Vegan material, it becomes a go-to for any man’s closet. At this year’s show, Nexbelt is introducing its Neubelt Series at a lower-price point with the features above in black, brown, grey and white. These showstoppers can be seen in booth 611.
Nexbelt / PPAI 680586, S1 / www.nexbelt.com
Wenzel brand’s Lodgepole sleeping bag satisfies the need for cozy—especially when it’s all that separates the camper from the elements. Crafted of breathable polyester and luxurious fleece, its oversized fit allows campers extra room while keeping toasty with its quick-warming fleece collar and fleece-lined footbox. The full-length zipper also offers draft protection while the double slider zipper provides versatile venting options. Check it out, along with introductions from seven other retail brands, in booth 749.
Exxel Outdoors / PPAI 709117, S1 / www.exxel.com/
Since Canada’s Clearmount Plastics Ltd. became the exclusive supplier for customized SIGG bottles in North America in 2014, the line has expanded to include a full range of unique and eye-catching drinkware designs for every occasion and marketplace. Among three new models introduced this week is the Traveller MyPlanet; it will be available in March. The bottle is made in Switzerland of 100-percent post-consumer materials and is extruded from a single piece of aluminum. What caught this visitor’s eye is the bottle’s striking industrial matte finish and the lid crafted of renewable raw materials. See it for yourself at booth 651.
Clearmount Plastics Ltd. / PPAI 174351, S5 / www.clearmount.com