The Partnering Group, LLC, an exclusive industry organization comprised of 20 distributor members, held its spring sales seminar this week in Chicago, Illinois. The event brought together top-producing distributor salespeople and a select group of suppliers for a day and a half of high-value networking and education.

PPAI President and CEO Paul Bellantone, CAE, also joined the seminar to deliver a presentation on the health of the industry, the trends within it, and an outline of the Association’s strategic foresight initiative.

Perry Wehrle, CAS, executive vice president of promotional strategies at distributor Straub Marketing and a PPAI board member and past president of the Partnering Group board, says, “The most significant advantage to participating in an organization like the Partnering Group is that it fosters a network of deep relationships. The suppliers we sit down with become the people we can call on in a difficult situation.”