PromoWire: Industry Recruiting Firm PromoPlacement Has A New VP Of Talent & Strategy
(Editor’s Note: PromoWire by PPAI Media is a running digest of news releases and updates submitted from organizations around the industry. PPAI Media edits these only for length and will consider newsworthy entries from any member organization.)
April 4, 2022
American Solutions For Business Awarded Large Outdoor Retailer Purchase Agreement
American Solutions for Business has been awarded a three-year contract with a prominent outdoor retailer. Led by Joey Blakley and Fant Smith, this contract will service 2,000 store locations across the United States. This brand-new contract allows for ASB to provide point-of-purchase, print & promotional products, as well as kitting & fulfillment.
“We are happy to be awarded this opportunity and hope to continue to grow with this client,” expressed ASB Sales Associate, Joey Blakley.
“A very special thanks to the ASB home office for their support through the RFP process and awarding of the contract,” added ASB sales associate, Fant Smith. “Also, a special shoutout to Joey Blakley and sales support member, Beth Bracey, for the many years of hard work he put into this to make this contract possible.”
BamBams, LLC Names Maria Zezzo Marketing Manager
BamBams LLC (PPAI 255565, S9), a leading supplier in the promotional products industry, recently hired Maria Zezzo as Marketing Manager. Zezzo will be active in managing BamBams’ marketing efforts.
Zezzo graduated in 2020, Cum Laude from Kent State University with a Bachelor of Business Administration in Managerial Marketing. During Zezzo’s college career, she spent two years serving on Phi Mu Fraternity’s executive board including President.
She has grown up in and around the industry, learning from her father, Dana Zezzo, VP at American Solutions for Business, and older sister Megan Zezzo, National Account Manager for S&S Activewear. She brings with her experience interning with Proforma in the Events department for two summers during college, Sales Associate with ASB, and most recently working for FAST Platform as an Account Manager.
Dan Taylor, CEO of BamBams, says he “is looking forward to working with Maria and is confident in the tools she brings with her to expand BamBams’ marketing reach.”
Promo Placement Adds Erika Ruehlman to Leadership Team
Saint Louis, Missouri-- Kevin McHargue, CEO of leading promo industry recruiting firm, PromoPlacement Recruiting is pleased to announce that Erika Ruehlman is joining the firm as Vice President of Talent and Strategy. Ruehlman started her promo career filing catalogs at a family-owned distributorship. She went on to work for staffing and recruiting firms before going on to key talent acquisition positions with top 40 promotional products distributorships.
McHargue stated, “Erika’s unique background in both the promo and staffing industries gives her great insight into our clients’ needs. We are excited about the energy and client focus Erika brings to PromoPlacement. Our clients will appreciate the experience she brings to their hiring efforts.”
Ruehlman added, “I am beyond excited to take my two passions to the next level: The promotional products ondustry and connecting people with their dream career opportunities! PromoPlacement fills a gap and adds extreme value in a space that has historically been missing from our industry. I am honored to be joining with the PromoPlacement team to further expand our industry reach.”
April 1, 2022
Threadfast’s Earth Month Promotion
New York, NY — April 1st, 2022 – New York based Threadfast Apparel has announced the launch of their 2nd annual Earth Month promotion in collaboration with their exclusive distribution partner alphabroder.
Threadfast is bringing back the “Earth Pack” promo to celebrate Earth Month and to provide a unique opportunity for industry members to fall in love with Threadfast product.
All styles promote responsible sourcing by using recycled polyester, sustainably sourced cotton andcationic cotton technology in their respective blends. The pack contains four of their signature styles:the 100A Ultimate Tee, the 102A Triblend Tee, the 320H Ultimate Fleece Pullover and the fan-favorite370J Unisex Denim Jacket, for $20.22. The promo will be active exclusively for the month of April.
Threadfast hopes this sample pack allows industry insiders to try the product themselves and pass ontheir first-hand findings to their own customers.
Additionally, Threadfast is planting one tree for every Earth Pack purchased. They are doing so through the One Tree Planted Organization which allows individuals and organizations to participate in reforestation initiatives all over the world.
“We are determined to contribute to the fight against pollution, climate change and deforestation.
These are year-round goals however, we love the platform that Earth Day and Earth Month provide to reach more people. We aim to promote responsible sourcing and purchasing habits while supplying exceptional styles to the imprintable industry.” - Katy Mendoza, Creative Director.