PromoWire: A New Executive Director At The Legacy Buying Group
(Editor’s Note: PromoWire by PPAI Media is a running digest of news releases and updates submitted from organizations around the industry. PPAI Media edits these only slightly, including for length, and will consider newsworthy entries from any member organization.)
June 10, 2022
PATRICIA E. BROSE JOINS THE LEGACY BUYING GROUP
The Legacy Buying Group, LLC announces the addition of Patti Brose to its leadership team as Executive Director to amplify its position as one of the foremost buying groups in the industry.
Patti will focus on strategic initiatives, idea sharing, and driving profitability. Patti will partner with Jolie Porter, who will continue to serve as Managing Director to oversee vendor relations and produce and execute LESE (Legacy Exclusive Sales Event) scheduled August 15-18, 2022, in Saratoga Springs, NY.
Patti brings us over 35 years of integrated marketing and communications experience. She spent a majority of her career on the Executive Management team of Momentum Worldwide/McCann Erickson Worldgroup, part of the Interpublic Group of Companies.
Patti’s career began at Miller Brewing Company where she held several marketing positions until she left to open a privately held agency serving as a vendor partner to the Miller Brewing Company. Patti grew the business 300% in three years and primed the agency for a buy-out from Interpublic Group of Companies where she continued working to diversify the agency’s account base and developed a satellite office strategy.
As Executive Vice President at Momentum, Patti oversaw the management of the Coca-Cola worldwide account and grew the business 40%. She focused on integrating the business across the agency network to generate key learnings, efficiencies, and foster break through marketing for the client.
Patti is looking forward to bringing her 35+ years of marketing communication and integration experience to The Legacy Group to drive strategy, synergies, and profitability. Patti is married with two sons and enjoys CrossFit, golf, wake surfing, and hiking.
June 9, 2022
World-Leading Seed Paper Company Botanical PaperWorks is Celebrating 25 Years of Growth
Botanical PaperWorks is celebrating 25 years since Heidi Reimer-Epp and her mother, Mary Reimer, founded the handmade paper company in the 90s. Since then, the Canadian business has blossomed into a full-scale diverse operation that manufactures and supplies eco-friendly products to businesses and individuals around the world.
Click here to watch CEO Heidi Reimer-Epp talk about what 25 years of growth means to her in a tribute video.