Lakeville, Massachusetts-based PromoCorner (PPAI 110698) has acquired fellow business services provider brandivate (PPAI 626207). As part of the transition, the founder and CEO of Franklin, Tennessee-based brandivate, Bill Petrie, becomes president of PromoCorner effective immediately.

Joel Moore, CEO of PromoCorner, says, “With brandivate, Bill Petrie has built an exceptional brand in the promotional products industry. We look forward to adding Bill’s leadership, vision and expertise as we increase our offerings to both suppliers and distributors.”

Petrie adds, “PromoCorner has a tremendous history of being a key resource for promotional products professionals and I look forward to adding to that legacy as a member of the PromoCorner team.”