Promo Companies Ride Out Salt Lake City Area Earthquake

A 5.7-magnitude earthquake struck the Salt Lake City, Utah, area on Wednesday, and while fortunately no injuries were reported, it knocked out power for thousands, caused property damage and forced the temporary closure of the city’s airports.

Salt Lake City and its surrounding area is home to 263 promotional products industry businesses, and though some reported temporary disruptions due to the quake, those that did were generally back to normal business operations this morning.

Supplier SnugZ USA, headquartered in the Salt Lake City suburb of West Jordan, spent some time assessing the situation on Wednesday and sent its employees home due to the threat of aftershocks, but is back to business as usual today. None of its staff sustained injuries, and its building is undamaged.

Brittany David, MAS, vice president of sales at SnugZ USA, says, “We participate in the Great Utah ShakeOut, which is a statewide earthquake drill, so our teams were very prepared for this type of event. I would advise all companies to entertain preparing for something like this in case of emergency. We always knew there was a chance and we needed to educate our team on what to do in case of an earthquake.”

AVIDERE, a distributor in South Jordan, also reports no damage and is operating business as usual. And Paul Christian, president of supplier Natural Trends, based in Springville, says, “Natural Trends is about 60 miles south of the epicenter and felt the quake, but it has not impacted production. Our extended schedule will continue running and we expect no impact on our run capacity of 100,000 sanitizer wipes per day.”

Supplier HandStands is based in Salt Lake City. The company reports all employees safe and accounted for, and no significant damage inside the building. However, when power was knocked out, employees were sent home on Wednesday. With much of the staff already working from home due to the COVID-19 outbreak, its front office work continued uninterrupted.

Rodd Steurt, chief operating officer of HandStands, says, “Earthquakes are not new to the Salt Lake City area. State and local governments and first responders are trained regularly on how to handle these situations. The building codes in Utah have enforced earthquake mitigation for the past several decades, leaving the Salt Lake City market very resilient to the impacts of earthquakes.”

filed under March 2020
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