PPPC’s 2021 Q2 Data Highlights Canada’s Recovering Promo Industry
Promotional Product Professionals of Canada (PPPC), working with SAGE, has compiled data outlining the Canadian industry’s performance in second quarter 2021 and comparing it to last year. Looking back on the past few months, PPPC notes that it sees signs that the industry is poised for a rebound.
The data shows a 50-percent increase in end-buyer product research compared to the same quarter last year, pushing product research higher than it was in June 2019. The data also indicates that in May and June 2021, interest in masks as a product category declined while bags, pens and shirts were on an upswing.
See PPPC’s second quarter Canadian Data Report here.