While it remains to be seen if some of the looks from Paris Men’s Fashion Week (Jan. 18-23) will catch on, the event always lends a peacock-y sneak peek at what may be in vogue in the not-too-distant future.

A production of La Fédération de la Haute Couture et de la Mode in which leading design houses like Louis Vuitton and Dior unveil their envelope-pushing concepts, Paris Men’s Fashion Week is equally notable for the street style worn by fashion fans and celebrities who are in town to attend the shows.

We’re unsure if light bulb hats and t-shirts covered in shower heads will be all the rage in your neighborhood soon, but one thing was clear on the runways and through les rues: Logos, as always, are in.

Marketers and promotional products pros might take inspiration from these nine looks for upcoming apparel campaigns.