The Incentive Manufacturers Representatives Alliance (IMRA), a strategic industry group within the Incentive Marketing Association (IMA), has named Lore Rincon its board president for 2018-2019. Rincon is sales manager at distributor Continental Premium Corporation (PPAI 104090).

Rincon has been involved in the incentive industry for more than 16 years. During that time, she has been active in the IMRA and the IMA, and has held numerous volunteer positions, including serving on the IMRA board. Rincon says, “It is an honor to lead our alliance with a dedicated and focused group of people serving on our IMRA board this year. With several new and veteran board members we will continue the steadfast work of promoting our membership and the incentive marketplace which has been our driving force. The increased collaboration between all of the IMA strategic industry groups will keep our necessary partnership engrossed in continuing to advocate the importance of incentives.”

IMRA also elected new officers and directors for 2018-2019. They are:
Vice President: Jeffrey Brenner, vice president, sales and customer development at Pelucida Glass, LLC (PPAI 614303)
Secretary: Scott Whitehead, director of B-to-B sales at Samsonite, LLC (PPAI 348999)
Treasurer: Randy Renz, vice president at Target Marketing Associates, Inc.
Past president: Chris Harrison, national sales manager at KleerWest (PPAI 601859)

David Boodey, CPIM, president of RepLink/The DataDirect Group (PPAI 385295)
Sara Dattolo, CPIM, sales professional at Pilgrim Promotions, Ltd. (PPAI 481679)
Brett Hauch, executive vice president at B.C. Incentives
Mike Landry, CPIM, vice president of special markets at Tumi (PPAI 286986)
Scott Plybon, president of The Plybon Company
Melissa Rains, special markets manager at Replogle Globes, Inc. (PPAI 112845)
David Rosenstock, vice president of business development north at Incentivesource, Inc.
Becky Sawicki, director of special markets at Jura, Inc. (PPAI 520661)
Tasha Sharp, president of Sharp Incentives (PPAI 411930)
Sarah Swenson, president of Cassidy & Company

The IMRA advances the relationship between manufacturers, representatives and customers. IMRA promotes merchandise as an incentive to reward and recognize employees, partners and customers.