Geiger Furthers Its European Expansion With Response Marketing Acquisition
GeigerBTC, the UK-based subsidiary of Lewiston, Maine-headquartered distributor Geiger (PPAI 105182), has announced that it is acquiring York-based distributor Response Marketing as part of its continued expansion strategy to support clients in the UK and across Europe.
Response Marketing has been in business since 1999 and has gained a reputation as an innovative promotional products distributor. Managing Director David Tysall says, "We are really excited to become part of the Geiger family. It's a perfect marriage. Our expertise in marketing and innovation blends perfectly with Geiger's huge knowledge and global infrastructure."
Geiger President and CEO Jo-an Lantz, MAS, says, “Response Marketing has a great reputation for creating innovative and outstanding marketing solutions for their clients. David and his team will bring a wealth of experience and enthusiasm to our UK colleagues.”
Frank Murphy, managing director of GeigerBTC adds, "We are delighted to have David and his team on board. We feel very fortunate to have found such an experienced and creatively driven partner to work with. Their location in the beautiful city of York means that more of our clients can now enjoy an even better, local service going forward.”