Fully Promoted To Launch New Office Model Concept

Distributor Fully Promoted (PPAI 240143) will begin offering a new office model intended to combine vendor accessibility and a host of quality services backed by the Fully Promoted name. Part of United Franchise Group’s affiliated companies and brands, Fully Promoted, which was rebranded in 2017 after operating as EmbroidMe for nearly two decades, has traditionally made and sold products and apparel through the brand’s retail shops. However, the new office model concept allows franchisees to take an ownership role in the business without having to personally oversee in-house production.

“There are many qualified businessmen and women with good marketing experience who don’t want to be involved in the production, so this concept is a wonderful option for sales-minded individuals,” says Mike Brugger, president of West Palm Beach, Florida-based Fully Promoted. “It allows these professionals to leverage their talents in marketing and customer service against the broad market presence and strong 20-year reputation for quality of the entire Fully Promoted brand. The office model also carries the advantage of being a simple, rapid start-up since there is no need to consider extra space or costs for production equipment.”

Those already in the promotional product industry will be able to take their existing businesses and integrate them into the Fully Promoted office model, with the benefit of receiving access to Fully Promoted vendors. In addition, office model owners will also have access to some Fully Promoted locations with specialized equipment needed for embroidery, screen-printing, garment printing, vinyl transfers and more.

“The ideal candidate for a franchise office model is a current businessowner that can take advantage of immediate buying power, support and training needed to make their business successful,” adds Brugger.

A typical office space model can accommodate an owner, a salesperson and a conference room, and is intended to be perfect for meeting clients and discussing the products and services they need.

“A franchisee can purchase a Fully Promoted as a standalone or convert their existing business and continue to sell their own products, while also expanding the universe of services that can be offered,” says Brugger. “Our office model gives them the backing of the Fully Promoted name, long associated with quality products and services, and our conversion program is offered at a special rate for those with industry experience.”

filed under April 2019 | Fully Promoted
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