Cheryl Falvey, former general counsel of the Consumer Product Safety Commission, co-chair of Crowell & Moring’s Advertising & Product Risk Management Group and a member of the firm’s management board, is returning to the PPAI Product Responsibility Summit. Falvey, who was a presenter at the Summit last year in Boston, will be speaking at this year’s event in Bethesda, Maryland, September 28-30.

Falvey is joining two of the Summit’s sessions, both on Tuesday, September 29. That morning, her session, “Who’s a Regulator? What’s The Rule?,” addresses the regulatory challenges businesses face—such as are all of the regulatory bases covered, what are the compliance obligations, who oversees these regulations, how do you manage products that fall under multiple jurisdictions—and provides best practices to guide compliance efforts going forward. Later that day, she is joining a panel discussion, “What’s A  Reg? What’s A Standard? And What’s The Difference?” that will look at the “voluntary” standards that are out there—hundreds for almost every type of product you can imagine—and ask why they exist, who makes them and whether they are really voluntary, and identify practical methods to understand and comply with them.

An experienced trial lawyer, she defends consumer class actions, unfair competition, product liability and other mass tort claims arising out of consumer, occupational and environmental exposures, as well as trade secret, intellectual property and other technology litigation in her role at Crowell & Moring. Falvey also provides brand and consumer protection counseling services, with a focus on product safety and security, including the Internet of Things, privacy, anti-counterfeiting and digital media, including sweepstakes, promotions and advertising.

The 2015 PPAI Product Responsibility Summit includes two days of education featuring distinguished speakers, industry thought leaders and representatives from product safety labs and product certification groups. Click here for more information and to register.