First Gear, Inc. Acquires Die-Cast Promotions

Supplier First Gear (PPAI 709930), in Peosta, Iowa, has acquired Die-Cast Promotions (DCP), a Dubuque, Iowa-based manufacturer of die-cast metal replicas primarily in 1/64 scale. The acquisition enables the immediate expansion of First Gear’s own 1/64 scale die-cast replicas product line to include additional cab and trailer options.

“Acquiring Die-Cast Promotions is a natural fit for First Gear. We both offer high-quality die-cast replicas at attractive price points for our customers,” says Rich Knight, president of First Gear. “We are excited to be expanding our 1/64 line. I think our clientele will enjoy the new extension of options available to them for their custom imprinting needs.”

Among the 1/64 scale models customers can look forward to are the new Volvo VNL® series, the new Freightliner Cascadia®, Peterbilt Model 352 COE, Kenworth K100, and a diverse selection of 1/64 scale dedicated trailer and load options. First Gear customers will have access to DCP’s entire back catalog of models, which will be combined with First Gear’s tooling library to give businesses the best options available for their custom die-cast replica program needs.

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