The Arizona Promotional Products Association (AzPPA) has named Betsy Andrade, MBA, CAS, to be the regional association’s executive director, effective immediately.

Andrade has been in the promotional products industry since 2001, working as a sales representative for Proforma Executive Sales before starting her own iPROMOTEu distributorship, Andrade Promotions, in 2010. She earned an MBA from Arizona State University in 1987. Andrade has also served on the AzPPA Board in a number of capacities since 2012, serving as co-president in 2013. She has been an advisor to the board in the ensuing years, and in 2016 has served as chair of the Leadership Celebration


“We are proud to have Betsy taking on a new role with AzPPA,” says Melissa Hoffman of Huffermen, Inc., and 2016 AzPPA president. “She brings a wide variety of experience to the position of executive director, and we are looking forward to benefitting from her expertise.”

Andrade adds, “It is an honor to continue my affiliation with AzPPA in this new capacity. I am a strong believer in the benefits that the regional associations of PPAI have to offer to their members, and hope to help the Arizona region become even stronger than it is today.”