The PPAI Expo 2016 Continues To Draw Attendees’ Applause
The PPAI Expo 2016, or as it was known on social media, #BestExpoEver, has drawn praise from attendees for its new layout, process improvements and fresh features.
I have been going to PPAI shows for about 15 years and this was by far the best show. Seth Godin was perfect for our industry, but there were also many large and small improvements I noticed that made everything easier. The coat check was right where it needed to be to minimize steps, the check-in process worked very smoothly and even the FedEx shipping was the fastest I have ever experienced.
Certainly having the show on one floor made many things easier. After every event we host, we always sit down the very next day and debrief what went well and what could be improved, and it certainly seemed as though people were on top of improving everything that could be improved. Please pass on my thanks to your team. Thank you for a great show.
Kathy Finnerty Thomas
Stowebridge Promotion Group
Coming Next Month:
PPB’s May issue shines the spotlight on a topic everybody is talking about—industry consolidation—by examining the trend toward acquisitions and what the activity means for the industry’s future. Who thought that print catalogs would still be around in 2016? They are and they continue to be a strong selling tool. How can you make yours fresh and relevant? Read this article, plus what’s trending in woven apparel, the real estate market’s client potential, and a closer look at what’s taking center stage next to this year’s presidential candidates: political campaign products. Watch for the issue available May 1 at pubs.ppai.org.