“When we strive to become better than we are, everything around us becomes better, too.”
Paulo Coelho

The self-improvement market is projected to reach $14 billion by 2025, according to MarketResearch.com. Whether they’re reading self-help books, attending conferences or seminars or investing in coaching, people pursue personal growth in all kinds of ways.

During Self-Improvement Month in September, promotional products can play an important role in helping people change habits and find motivation. For example, fitness studios and personal trainers can use promotional products to inspire clients, and organizations can promote professional development opportunities using logoed items.

In this issue of Promotional Consultant Today, we highlight a few promotional products for Self-Improvement Month.

Plan For This Promo:

What: Self-Improvement Month

When: September

Workout Essential

Gyms, cycling clubs and other exercise-focused organizations can inspire members and build brand awareness during Self-Improvement Month with this Unisex Tri-Blend Tank Top. It features a recycled tear-away label, rib knit binding at neck and armholes. This crazy-soft sustainable tank also uses an equivalent of up to six recycled plastic water bottles.

SanMar / PPAI 110788, S16 / www.sanmar.com

Don’t Sweat It

When self-improvement requires breaking a sweat, the Lazy Hanging Neck Fan comes in handy. Recipients can recharge this portable USB fan to take on hiking trips, walks and other outdoor excursions.

Pacific Coast Promo / PPAI 729258, S3 / www.pacificoastpromo.com

Sip Smarter

Ideal for self-improvement workshops, the Klean Kanteen works as a water bottle, coffee mug, sport bottle and insulated cup. It’s designed with a leak-proof café cap with an easy-carry swivel loop. A slim design means it fits in most cup holders.

PCNA / PPAI 113079, S15 / www.pcna.com

True Colors

The ColorFusion Turkish Bath, Pool and Spa Towel makes a great giveaway or gift-shop item at wellness retreats. It’s big enough to feature a large logo or dozens of co-sponsors. Get it customized edge to edge in unlimited colors.

Towel Specialties / PPAI 113150, S7 / www.towelspecialties.com

Jot It Down

Recipients can respond to prompts or reflect on their goals in the Libretto Notebook. A gray tweed cover makes it stand out from other journals, and a full-color imprint on the toggle of the elastic-band closure keeps a logo visible.

HPG / PPAI 110772, S10 / www.hpgbrands.com

Compiled by Audrey Sellers