Tagged 'Self-Promotion'

What’s The Big Idea?

What’s The Big Idea?

The late, great vaudeville comedian Milton Berle once stated: “If opportunity doesn’t knock, build a door.” It’s an apropos quote to begin an article on self-promotions. The mere name—self-promotions—conjures up a basketful of thoughts and concepts. Typically it’s based on a “special” on a product that the vendor thinks will sell, overflow stock or just a new item the advertiser wants to get out in the space. I have no issues with that. The reality is everyone’s doing it or, at a minimum, has access to utilize the offer. Read More »

Communication Skills

Communication Skills

How do you show that you’re more than a run-of-the-mill distributor? New York-based distributor Axis Promotions sends out detailed self-promo gifts designed to spur interoffice chatter. Read More »

  • Categories

  • Tags