Tagged 'Question'

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In Focus

A Supplier Asks: We’re interested in holding a distributor focus group to get feedback on our products, but we would like some guidance in setting it up successfully. Should we hold it away from our office and conceal our company name to prevent bias? Also, how can we entice distributors to take the time to help us out? Read More »

Free Samples

A Distributor Asks: I like to show actual samples to clients as much as possible, as I feel it helps close sales and manage expectations of the final order. Why don’t more suppliers offer free samples, or at least deduct the price of samples from the final order? Read More »

Virtual Worlds

A Supplier Asks: We’re thinking of allowing our distributors to create their own virtual samples on our website. Do distributors like being able to make samples themselves, or is it more convenient to have suppliers create them? Do end buyers respond the same to both types of samples? Read More »

No Name

An End-Buyer Asks: A distributor we work with is trying to convince me that we should not imprint the promotional products we buy from him. He says this is the newest trend and that our customers will remember the products we give them—an imprint isn’t necessary. I’m hesitant to do this as we think putting our logo, name or message on promotional products is essential. Is there any truth to what I’m hearing? Is there any research to show that non-imprinted promotional products work as well as imprinted promotional products? Read More »

Audience Participation

A Multi-line Rep Asks: Holding the attention of distributor sales reps during product demonstrations is a lot like herding cats. They’re using their cell phones, talking with each other and going in and out of the room. What can I do to attract and hold their attention during presentations? Read More »

Safety Concerns

A Supplier Asks: Product safety is an increasingly important issue for the industry, especially for distributors with larger clients. But we wonder what percentage of all clients are asking for products that have been tested. Are end buyers asking for safer products? Read More »

Shipping Wars

A Distributor Asks: I’m curious if someone can shed some light on suppliers’ shipping charges. Is it an industry practice that suppliers use shipping as a line of revenue, specifically charging distributors published rates as opposed to actual rates thereby creating a profit center? Read More »

Copyright Free?

A Supplier Asks: Is it necessary to protect myself from copyright infringement lawsuits when I’m decorating products? And how should I do it? Read More »

Just Eat It

A Distributor Asks: We received an email proof from a supplier for a product with an integral design. We had the client and our rep approve it; but, once the products were printed, the size of the imprint relative to the scale of the product was off and the client rejected it. Our policy is to satisfy the customer, so we ate the cost created by remediation and our supplier split it with us out of good will. How would other companies handle this situation? Read More »

Value Statement

A Supplier Asks: When sourcing products, it appears to distributors that several suppliers manufacture identical products. In some cases, this is true. In others, it is not. Some suppliers use higher-grade materials for items that have look-a-likes, and this often results in slightly higher prices. Will distributors pay more for products made of better materials, or is price more important? Read More »

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