Tagged 'Chair’s Letter'

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Expo Goes East

One sure sign of the approach of summer is the annual trek to PROMOTIONS EAST. For industry veterans, the memories of the show’s previous long-time location at the old Concord Resort in the Catskills come flooding back, but for the past 16 years Atlantic City has been the destination of choice to renew friendships and create business opportunities. Read More »

The Courage To Change

The Courage To Change

American novelist Ellen Glasgow is quoted as saying: “The only difference between a rut and a grave are the dimensions.” While her quote may be a bit blunt, it points out the necessity to not only accept change but to seek it out. Read More »

Members Tell It Like It Is

Members Tell It Like It Is

Winston Churchill said, “Courage is what it takes to stand up and speak; courage is also what it takes to sit down and listen.” Mr. Churchill was on to something in the quote above, and not many leaders will dispute his statement. Our life experience is enriched by listening. You would think it comes naturally to everyone, but sadly that isn’t the case. In the case of our industry, the best salespeople are almost always those who can put aside their own ideas and listen to the customer. There is something gained in that moment that pays back dividends far beyond a single order. Trust—it’s hard to define but as the Supreme Court said, “You know it when you see it.” Read More »

The Next Zenith In Professional Development

Guest columnist Joe Scott, MAS, argues that it’s not enough to be trained and certified as a generalist; one needs to be trained and certified as a specialist. This is no different in the promotional products industry. Read More »

No Business Like Show Business

If you’re reading this, you have once again survived the month of January. Congratulations! There’s no other month like it with the excitement of The PPAI Expo and the explosion of ideas distributors will take back to our industry’s buyers. … Read More »

This Year, I’m Working For You

Last month was significant for two reasons: The PPAI Expo 2012 in Las Vegas, January 2-6, offered attendees more education, more new products and more selling ideas than any other show in the industry. It was also the start of … Read More »

A Year Of Change Will Shape PPAI’s Future

Over the past 12 months, your PPAI Board of Directors has made great strides on many fronts. The board showed courage in its national search for a president and CEO, and was responsive to members’ views by reversing its decision … Read More »

Power Of Two: More Than A Great Tagline

GUEST COLUMNIST BRANDON MACKAY, MAS, PPAI VICE CHAIR OF MARKETING SERVICES Year No. 2 is just around the corner and the honeymoon is far from over. What am I talking about? The PPAI/SAGE Power of Two alliance. Almost a year … Read More »

How Can PPAI Help You?

As 2011 winds down and we enter our industry’s busiest end-of-the-year selling season, I’m experiencing mixed emotions. While I’m happy that sales are slightly up and I have been able to juggle selling with my responsibilities as PPAI’s chair of … Read More »

Be Selfish: Volunteer

Guest Columnist Mary Dobsch, Mas PPAI Vice Chair Of Membership Services Are you eager to step up and do more? You’re in luck—our industry provides some great opportunities to be involved and to give back. I am currently serving the … Read More »

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