Distributor Quality Resource Group (PPAI 159353), headquartered in Plymouth, Minnesota, has added Badger Graphic Systems of Madison, Wisconsin, to the QRG family of companies. Financial terms of the transaction were not released.

“Gene Davis [CEO of distributor Badger Graphics] has built a remarkable company that’s deeply rooted in core values, process and the desire to exceed client expectations,” says Todd Pottebaum, MAS+, QRG president. “We look forward to offering scale and resources to Badger Graphics’ esteemed client base. Our vision for continued growth and building value means the best people on our team offering innovative services and support for our clients. We’re excited to have Badger Graphics become part of the growing QRG brand.”

Speaking to PPB Newslink, Pottebaum says that QRG’s intention is not to make any changes to the Badger brand in the immediate future, but as its capabilities and sales force are integrated into its operations, he expects to leverage them into broader and deeper capabilities to offer the market.

“Badger brings quite a lot to QRG,” adds Pottebaum. “They have an extensive in-house design department as well as a variety of production pieces from in-house embroidery to dye- sublimation, screen printing and print capabilities.”

The Badger Graphic Systems sales office and manufacturing facility will remain in Madison and Davis will stay on with QRG in a leadership position.

Davis adds, “Our partnership with QRG fuels our ability to drive value while maintaining our client-focused culture. We are excited about the enhanced services we will now be able to provide our clients and team.”