On Wednesday, PPAI IT Director Paul Elfstrom and IT Network Administrator Doug Andreasen attended the National Cybersecurity Alliance’s CyberSecure My Business workshop in Irving, Texas. The event provided businesses of all sizes new ideas and best practices to be safer and more secure online.

The workshop drew speakers from the Federal Trade Commission, the Department of Justice, the Small Business Administration and the Texas Attorney General’s office. The panelists, moderated by National Cyber Security Alliance Small Business Programs Director Daniel Eliot, focused not only on security technology, but also on understanding and managing cybersecurity risks. They guided audience members through a checklist on identifying risks and protective measures, detecting current or imminent threats, responding to incidents, maintaining business operations, and recovery.

“There were several valuable takeaways from the session,” says Elfstrom. “It was a good way to check to see if you’re on the right path, compare notes with fellow attendees and learn how different organizations are doing things. It also highlighted that valuable resources are available locally. You don’t need to travel far or be a techie to attend events like these. They contain information relevant and approachable by small-business owners everywhere.”

Cybersecurity will be a focus of this year’s PPAI Tech Summit, to be held August 14-16 in Washington, D.C. The event most explores the most relevant, top-of-mind technology issues, challenges and ideas impacting the promotional products industry. For more information and to register, click here.