I have a skill that's given me a leg up in business over the years. It's a skill that I began to develop in high school. I used this skill in college to earn some extra cash. And in my career, it's a skill that's allowed me to differentiate myself among the pack. It's the simple skill of business writing.

Being able to effectively deliver your message using clear writing is one of the most important skills that you can develop in business. It's also a skill that very few people try to master. They will rely on others to write their presentations, reports and even business letters or emails.

Today and tomorrow, Promotional Consultant Today shares insights from digital marketer and PR consultant Gloria Kopp, who dives into reasons why business writing is important and key elements to improve your business writing, including some key resources to help you.

Why is business writing so important?

Written communication in the workplace. A great deal of the workplace communication takes place via email, instant messenger and text messages much more than spoken interactions. In addition, business presentations, websites, leaflets and others all require high-quality, clear and effective writing. To help you with your business emails, try this online tool: Email excellence.

Professionalism and promotions. Professionals who are able to write in a clear, concise and effective way tend to have success in the workplace. The higher you move up in an organization, the more likely it is that you will be responsible for writing formal documents, proposals, employee evaluations and other important reports. If you haven't demonstrated a proven ability to write effectively, you might find yourself being overlooked for promotions.

Communication accuracy. Communication problems and misunderstandings can occur as a result of bad writing. Those who are not able to write clearly often send the wrong message, simply because grammar and syntax problems can change the meaning of what they are trying to say. Choosing the right words and using proper grammar can greatly reduce the possibility for misunderstandings. You can take advantage of tools such as White Smoke and Verbix to check spelling errors, grammar and style, and to edit and improve the content of your writing.

While it might sound easy, we all know that not everyone is a skilled writer. However, we all have the capacity to improve this skill. Read PCT tomorrow for tips on how to write simply, clearly and precisely.

Source: Gloria Kopp is a digital marketer and a PR consultant. She works as a content manager at Boomessays service. In addition, she is a regular contributor to such websites as Engadget, Huffington Post and more. Read some of her posts at Studydemic.