Four Ways To Combat Lukewarm Leadership - November 6, 2017

I once worked for a company that had a natural leader. He was fun, enthusiastic and unpredictable. He related well at all levels of the organization. When he left, he was replaced by a person who said the right things, but he was not nearly as charismatic or as authentic as his predecessor. While he tried to accomplish some good things, his leadership style was simply lukewarm.

In the backdrop of uncertainty, a mere spark of ambiguity or apathy by leadership can ignite the pervading fuel of resistance among the masses. In this issue of Promotional Consultant Today, we will share four ways to combat lukewarm leadership from business coach and author Brian Braudis.

1. Set the tone: Begin with the energy and gusto you want to see in others. What you do as a leader has tremendous influence on those throughout your team and even your stakeholders. People respond to what you initiate. Demonstrate how much you are willing to give and show that you are duty-bound early and often. Make your messages steadfast. When people see and feel your energy, enthusiasm and promise they will not only buy in, they will help spread your all-in message.

2. Communicate: Communication is a standard by which leaders guide, direct, motivate and inspire action. Clear, confident, resonant communication will engender trust and gain followers. Here's how:

  • Get specific: Simple and concise is more effective than complicated and confusing. Hit the high points in your speeches and save the granular details for in-person communications.
  • Get face to face: Aim for dialog rather than monologue. Employees and team members know the demands on leaders and managers. They know the value of authentic live contact and informal dialog where they can see and feel that their message is being received.
  • Demonstrate beyond words: What you do supersedes what you say. The proven formula for personal communication is 55 percent body language, 38 percent tone and seven percent communication through words. Body language and tone will validate everything that you say. Sending protocol out in a memo is not nearly as effective as walking around and informally sharing your thoughts and expressing yourself on the need for procedures.

3. Be the Island of commitment in a sea of uncertainty: Increased global influence, more demanding customers and disruptive new players are challenges to be surmounted. But to your team members the new economy means uncertainty. Uncertainty leads to anxiety that makes people susceptible to stress, and being less productive and more vulnerable to conflict. During times of upheaval we need leaders who are anchored in commitment. They bring a calming presence and a higher perspective to the context of uncertainty. There will always be some degree of uncertainty. But when leaders show resolute certainty in their commitment, team members take note and follow suit.

4. Show consistent enthusiasm: Leaders who show enthusiasm remove any hint of being lukewarm. People can visibly see and feel your passion, energy and commitment and they buy in. Your team wants to win and they want you to be successful. No one tries to be second best. Show consistent enthusiasm and your team reciprocate with buy in and enthusiasm of their own.

When savvy followers see and feel your energy, commitment and enthusiasm shining through the daily challenges and frustrations, there's nothing lukewarm about that.

Source: Brian Braudis is a highly sought-after human potential expert, certified coach, speaker and author of High Impact Leadership: 10 Action Strategies for Your Ascent. He has also authored several audio programs from executive leadership development to stress management. Braudis believes "leadership" is a verb not a title. His passionate and inspiring presentations are based on the foundation that regardless of your position or role everyone is a leader.

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