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Loyalty Rewards

Six tips for building employee-employer relationships that endure. These days employers may not be too concerned with whether or not their employees are content in their jobs. After all, where are they going to go? Across the country the number … Read More »

Meeting Of The Mindshare

A distributorship known for its creativity shares techniques for overcoming brain blocks. For individuals in an industry as prolific as promotional products, sometimes coming up with something truly innovative is a challenge. But holding a brainstorming meeting with several colleagues … Read More »

Promotions Win At B-School

A college senior wins an entrepreneurship competition with a promotional products business. It turns out today’s youth really are the future of the promotional products business. A college senior at Wilfrid Laurier University in Ontario pitched his promotional products business … Read More »

Public Art

A sportswear supplier looks to consumers for on-trend, can’t miss t-shirt designs. The practice of crowdsourcing is a phenomenon that few businesses saw coming but many are now facing head on. Essentially, crowdsourcing is inviting anyone to submit ideas, solutions … Read More »

Expo Week: A First-Person Account

Each year, the PPAI Expo invigorates attendees and exhibitors with new ideas and experiences. Don Michalik, owner of Austin, Texas-based distributor Ad Ventures in Texas, Inc. (UPIC: ADVE0003), made the annual trip in January and took PPB along for the … Read More »

Close Up: Bob Levitt, MAS

Bob Levitt Believes In Balance …“In Life. In Love. In Work.” While earning his B.A. in marketing and advertising from San Diego State University in the early ’80s, Bob Levitt, MAS, was looking for a temporary job when he happened … Read More »

Bright Idea Becomes A Model For Change

Return with me to the fall of 2006. Election results for the PPAI Board of Directors are announced. Roni Wright, MAS; Tina Montgomery, MAS; Steve Woodburn, MAS; and I are elected. In our first year on the board, Tina, Roni, … Read More »

Major In Minor Things

Take a scholastic view of your business to help fuel your success. It’s time to get back to the basics of reading, writing and arithmetic and become students of our own businesses. Let’s assume your business is a case study … Read More »

Setbacks Don’t Mean Failure

Setbacks Don’t Mean Failure       Yes, there is magic in positive thinking.      The key to cultivating and maintaining a positive mental attitude is to take control of your thinking and avoid negative minded people. It’s a challenging task to … Read More »

GCPPA Celebrates 25th Anniversary With Membership Push

The Gold Coast Promotional Products Association (GCPPA) in south Florida is celebrating its 25th anniversary with special events tied to an increase in membership. “One of the biggest things the regionals are having trouble with is membership,” says GCPPA President … Read More »

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