PPB Newslink

PPB Newslink October 13: Digital Drives Media Ad Growth To Strong 2016

Media advertising sales are expected to grow 6.3 percent this year to $179 billion, the strongest growth rate since 2010. Media forecast and strategy agency Magna Global, publishing its findings in its latest U.S. advertising revenue forecast, attributes the growth to strong ad sales during the first half of 2016. Read More »

PPB Newslink October 11: H. Wayne Roberts, MAS, Named 2017 PPAI H. Ted Olson Humanitarian Award Recipient

PPAI has named H. Wayne Roberts, MAS, the retired vice president of Wichita, Kansas-based Pioneer Balloon and past chair of the PPAI Board of Directors, as recipient of the 2017 PPAI H. Ted Olson Humanitarian Award Read More »

PPB Newslink October 6: RAC Elects Its 2017 Board of Directors

The Regional Association Council (RAC) has selected its 2017 executive officers and new board members. RAC’s 2017 leadership lineup includes Janet McMaster, MAS, as president; Lindsey Whitney, MAS, as vice president; Harold Wood as secretary; John Bates as treasurer; D’Anna Zimmer, CAS, as RAC delegate to the PPAI Board; and Ryan Small, CAS, as immediate past president. The new officers will begin their one-year terms following The PPAI Expo 2017 in Las Vegas. Read More »

PPB Newslink October 4: Marketers To Boost Social Media Advertising Spending

Over the next six months, nearly half (47 percent) of advertisers are expected to increase their social media advertising spending. Business intelligence firm Advertiser Perceptions says in its Social Media Advertising Report that this will be predominately on sharing networks and buying programmatically. Advertiser Perceptions interviewed more than 300 agency and marketing executives on their opinions on social media advertising, their buying plans and perception of networks and platforms. Read More »

PPB Newslink September 29: Ted Dennison, MAS, And George Jackson Honored As 2016 PPAI RAC Volunteers Of The Year

The Promotional Products Education Foundation (PPEF) has launched a pilot program in collaboration with industry companies to award three college scholarships and provide internship opportunities at three colleges across the country. Read More »

PPB Newslink September 27: PPAI’s Get In Touch! Campaign Launches At Advertising Week

PPAI’s Get In Touch! industry branding initiative kicked off today at Advertising Week in New York City at a seminar featuring author, blogger and master marketer Seth Godin. Godin was introduced by PPAI President and CEO Paul Bellantone, CAE, for “Getting In Touch With The Work That Matters,” a keynote exploring business, management, marketing, storytelling, changing everything and doing the work that matters. Bellantone later joined Godin onstage for a Q&A session with the audience. Read More »

PPB Newslink September 22: PPAI Joins Calls For Swift Hanjin Bankruptcy Resolution

PPAI has joined 119 trade associations in urging the Department of Commerce to resolve the Hanjin bankruptcy situation. The South Korean shipping giant, representing about eight percent of the trans-Pacific trade to the U.S., declared bankruptcy earlier this month, putting its ships and containers in limbo. Read More »

PPB Newslink September 20: Impressive Speakers, Topics Headline PPAI Product Responsibility Summit

More than 160 professionals responsible for ensuring the safety and compliance of the promotional products they sell have gathered in National Harbor, Maryland, near Washington D.C., over the past few days for the PPAI Product Responsibility Summit. As the critical need for understanding how to manufacture, source, ship and sell safe products has increased in significance, the conference, now in its sixth year, has continued to broaden its scope and this year it pulled out all the stops to fill the need. Read More »

PPB Newslink September 15: The PPAI Expo 2017 Registration And Housing Now Open

Registration and housing for The PPAI Expo 2017 is now open. Education days will be January 8 and 9 with exhibits open January 10-12. The PPAI Expo 2017 will once again be held in Las Vegas at the Mandalay Bay Convention Center. Read More »

PPB Newslink September 13: California Requires New Prop 65 Warning Labeling

California has adopted new rules under Proposition 65, the Safe Drinking Water and Toxic Enforcement Act of 1986, which regulates 970 chemicals that have been determined by the state of California to cause cancer, birth defects or other reproductive harm. The updated regulations necessitate changes to Prop 65 warning labeling and go into effect August 30, 2018. Read More »

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