December 2015

PPB Newslink Looks Back At The Top Stories Of 2015

2015 was a busy year for the promotional products industry. Looking back at the past year, PPB Newslink has identified the top stories of 2015. Here are the articles and stories from PPB Newslink that trace the industry’s most significant accomplishments, news and events in 2015 in the order in which they took place. Read More »

In Memoriam: PPAI Hall Of Fame Member Don Lafferre, CAS

As reported Monday in a PPB Newslink Breaking News release, Don Lafferre, CAS, owner of Priority Promotions, a St. Louis-based distributor, and the 2014 PPAI Hall of Fame inductee, passed away on Tuesday, December 22. He was 87. Read More »

PPEF Announces New Tomorrow Fund Donors

Eight industry companies and organizations—Gill Studios; TradeNet Publishing Co.; Jack Nadel International; SAAGNY; Specialty Incentives, Inc.; BrandVia Alliance, Inc.; Pilot Corporation of America; and PPAF and GCPPA (combined pledge)—have stepped up their commitments to the professional development and success of the promotional products industry through higher education with pledges to the Promotional Products Education Foundation (PPEF) Tomorrow Fund. Read More »

Consumer Confidence Rises In December

Consumer confidence rose to its highest level since July, according to the University of Michigan’s (U-M) Surveys of Consumers. The December reading was nearly equal to the 2015 average of 92.9—which was the highest since 2004. Read More »

Most Consumers Will Shun Companies Over Poor Customer Service

Consumers entered 2015’s holiday season with lower customer service expectations. In its Consumer Experience Index, consumer engagement software provider Aspect Software report that more than half of shoppers cited bad customer service as a source of frustration, and that 52 percent of them have stopped doing business with companies due to poor service. Read More »

Five Industry Professionals Earn CAS, MAS Certifications

Five industry professionals have recently earned Certified Advertising Professional (CAS) and Master Advertising Professional (MAS) industry certifications, joining an elite group of individuals who have demonstrated their commitment to the promotional products industry and to continuing their education. Read More »

Small-Business Activity Climbing In Most U.S. Cities, States

Small-business activity is on the rise in 49 of the 50 U.S. states and in 38 of the 40 largest metropolitan areas this year, according to two new reports from the Kauffman Foundation. Read More »

Leading Economic Index For November Shows Continued Growth

The U.S. economy continued to strengthen in November, reports The Conference Board. Its Leading Economic Index (LEI) for November climbed 0.4 percent to 124.6. This result comes after a 0.6 percent increase in October and no change in September. Read More »

Congress Passes Legislation Establishing New Section 179 Deduction Limits

On December 18, Congress passed the Protecting Americans from Tax Hikes Act of 2015, which, among its provisions, made permanent Section 179 deduction limits and extended 50-percent bonus depreciation.
Read More »

SAGE Adds Virtual Design Studio To Client-Facing Website Services

SAGE has announced a virtual sample tool for end-buyer use on distributor websites powered by SAGE. SAGE PromoSearch, SAGE’s end-buyer facing, web-based search engine module, and SAGE WebExpress Pro, SAGE’s dynamic website management system, have both received the new tool as part of the standard offering. Read More »

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