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Expo Extraordinaire

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PPB Newslink February 26: California’s Plastic Bag Ban On Hold For 2016 Referendum

Implementation of California’s plastic bag ban, signed into law last fall by Gov. Jerry Brown, is suspended until a November 2016 vote. American Progressive Bag Alliance, a plastic bag manufacturing trade group, turned in more than 800,000 signatures, qualifying the law for a referendum. Read More »

PPB Newslink February 24: ILWU, PMA Reach Agreement In West Coast Labor Dispute

As first reported Monday in a PPB Newslink Breaking News, the International Longshore and Warehouse Union (ILWU) and the Pacific Maritime Association (PMA) have reached a tentative agreement regarding labor contracts at 29 ports along the West Coast. The new contract’s details have not yet been released. Read More »

PPB Newslink February 19: Study: Customer Experience Is King In 2015

Consumers want a customer experience that is as personalized and relevant as possible, and marketers see that need as a powerful opportunity for businesses. These trends are the findings of a study by digital market research firm Econsultancy, conducted in conjunction with software company Adobe. Read More »

PPB Newslink February 17: VAPPA Closes Roanoke, Richmond Shows As Winter Storm Blows In

The Virginia Promotional Products Association (VAPPA) has postponed its spring shows, originally scheduled for today and Wednesday in Roanoke and Richmond, Virginia, as a winter storm approaches the area. The storm is forecast to drop 8-12 inches of snow in the Roanoke and Richmond areas this week. Read More »

PPB Newslink February 12: Add Your Voice To Help Resolve West Coast Port Labor Stall

Industry practitioners can add their voices to calls for a swift resolution in the stalled labor negotiations between West Coast dockworkers and labor agreement administrators by joining PPAI and more than 200 other organizations in encouraging legislators and the White House to take action. Read More »

PPB Newslink February 10: PPEF 2015 Scholarship Applications Accepted Through March 16

The Promotional Products Education Foundation (PPEF) is now taking applications for its2015 PPEF scholarship program for the 2015-2016 school year. PPEF, which has awarded approximately $1,267,000 in financial assistance since its inception in 1989, is set to award $150,000 in scholarships, the most it has ever awarded in a single year. Read More »

PPB Newslink February 5: Seventy-Two Percent Of Companies Missing Out On Big Data

“Big data”—extremely large data sets that can be analyzed for patterns and trends—can be incredibly valuable to modern businesses, but according to the Economist Intelligence Unit’s (EIU) October 2014 polling, companies aren’t getting the most from it. Read More »

PPB Newslink February 3: Super Bowl Advertising Shows Questionable ROI

This year, advertisers spent a record $4.5 million for each 30-second spot shown during the Super Bowl, and that doesn’t include the millions spent producing the commercials and promoting them. With so much spent on Super Bowl spots, the value of running a commercial during the big game has come under question. Read More »

PPB Newslink January 29: Expo East Set To Sparkle Despite Atlantic City’s Financial Troubles

Atlantic City, home to Expo East, has come under recent scrutiny for its declining economic situation further fueled by a number of high-profile hotel closings over the past year. While the city is going through a difficult process, Expo East attendees and exhibitors should expect the same high-quality show experience they’ve come to expect from past shows in Atlantic City and The PPAI Expo. Read More »

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