SwervePoint Joins QCA’s Distributor Advocacy Council


SwervePoint (UPIC: Swerve), a Danvers, Massachusetts-based distributor, has joined the Quality Certification Alliance’s (QCA) Distributor Advocacy Council (DAC), a group whose mission is to educate promotional products industry suppliers that providing safe and quality products is good for their business.

“We’re excited to join the DAC and be an integral part of making products safer for our customers and end users,” says Juli Sinnett, principal at SwervePoint. “It’s rewarding to know that our collective efforts are having a positive impact on the promotional products industry. We are glad to be a part of helping ensure safe, high-quality, socially compliant and environmentally conscientious merchandise.”

The DAC’s goals are to help the QCA and its members promote that supply chain transparency, product safety and regulatory compliance are good for business; to encourage the purchase of products from compliant suppliers; to educate sales and marketing staff and the end user; and to encourage suppliers to pursue accreditation.

Jeffrey P. Jacobs, executive director of the QCA, says SwervePoint is an ideal addition to the DAC because of the company’s ongoing commitment to product safety and compliance: “To have SwervePoint as part of our Distributor Advisory Council is another step forward for the promotional products industry as a whole. It’s a win for brands who have an expectation of safety and compliance in the products and processes by which they are produced. Safety, compliance and social responsibility aren’t new, but they are the new normal. SwervePoint walks that walk every day in our industry.”

SwervePoint joins nine other members of the DAC group that work with QCA-accredited suppliers to create a new level of collaboration to ensure supply chain transparency and control. Other DAC members include A Brand Company, LLC; Bensussen Deutsch & Associates, Inc.; The Image Group; Leaderpromos; MadeToOrder; Overture Premiums & Promotions; Shumsky Enterprises; Staples Promotional Products and Sunrise Identity.

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