SAGE announced new dates today for the 2014 SAGE Show™, a national promotional products trade show in the central U.S. The SAGE Show will kick off on April 23, 2014, with an education day hosted by PPAI, followed by two full show days April 24-25, with the last day being open to hosted end-user clients. The hosted client day enables distributors to invite their clients to join them on the show floor to create a one-on-one enhanced sales experience geared toward identifying and satisfying the needs of key advertisers. The three-day event will take place at the Fort Worth Convention Center in Fort Worth, Texas. This year’s inaugural SAGE Show was held the last week of February.
David Natinsky, CAS, president of SAGE, says: “The inaugural SAGE Show in 2013 met expectations for the first year of a brand new show. But our vision is to grow the show to be much larger. Our industry research indicates that an April show would allow us to grow the show at a much faster rate. In fact, a spring show in the Dallas-Fort Worth area was overwhelmingly preferred over February. Our team is excited to continue to build on the 2013 SAGE Show to deliver an even bigger and better experience in April 2014.”
The show will remain at the state-of-the-art Fort Worth Convention Center, allowing attendees to take advantage of the hundreds of local food, shopping and entertainment options in the area. The convention center is also in close proximity to DFW Airport for easy travel.
“The member feedback we received was clear that moving the SAGE Show to April would provide for the best show experience given the calendar, weather and other factors,” says Paul Bellantone, CAE, president and CEO of PPAI. “As an organization, we are constantly looking at ways to reach more members. One way to do that is by providing world-class trade shows in convenient locations at convenient times. The SAGE Show, along with The PPAI Expo and Expo East, form a three-show package that allow suppliers to cover the United States in a convenient, hassle-free manner to reach as much of our membership as possible. We are extremely excited to continue our relationship with SAGE on this important industry trade show.”
Kippie Helzel, MAS, vice president of sales at Keystone Creative Product Solutions (UPIC: keystone), says: “CPS is excited about the April SAGE Show. The timing is perfect to showcase our best items as the busy spring and early summer sales period begins.” Multi-line representative Chris Dollar from Chris Dollar Marketing Group (UPIC: BillN363) adds, “The 2013 SAGE Show was a great show for us. We received multiple orders at the show equaling thousands of dollars in new sales. We are really looking forward to exhibiting at the 2014 show.”
Exhibitors can secure their 2014 trade-show booths at the SAGE Show as well as The PPAI Expo and Expo East with a three-show package that includes free shipping from The PPAI Expo to the SAGE Show, then from the SAGE Show to Expo East. It also includes a 15-percent discount on material handling at the SAGE Show and Expo East, plus a one-time $500 discount per booth applied to Expo East. The three-show package will be available until May 31, 2013. To sign up, exhibitors should contact PPAI at 888-I-AM-PPAI. Exhibitors and attendees can learn more about the SAGE Show at www.sageshow.com.