Color has the ability to influence purchasing behavior and transform a brand. It comes to no surprise that, when it comes to branding, customers want a consistent color palette across all marketing platforms. Being able to consistently meet customers’ requests is critical in running a successful business.
As the authority on color, provider of color systems and leading technology for accurate communication of color, PANTONE® will be exhibiting at Expo East. A visit to the PANTONE booth, booth #1229 on the trade-show floor, can save up to 30 percent on products.
During Expo East, PANTONE will also be hosting an exclusive seminar, Learn How to Improve Color Communication to Customers, on Monday, May 20 at 2:15-3:15 pm at the Atlantic City Convention Center.
For more information on education sessions at Expo East, visit expoeast.ppai.org/education.